Events & workshops


Are you a person working within the visiting industry in the Original Lapland-area (Haparanda – Karesuando, Tornio – Kilpisjärvi)? Perhaps you own a tourism company or are planning on starting one. Maybe you are active within an association that arranges activities for visitors or working with issues regarding the visiting industry for an organization or the public sector.

Are you curious about the development of tourism businesses in other parts of the Arctic? Especially on how the visiting industry is growing in sparsely populated areas and where nature experiences are in focus. Do you wish to increase your network among other entrepreneurs within Swedish, Finnish and Norwegian Lapland? To be inspired by others, get new ideas and perhaps receive new business partners.

Then this trip is for you! Join us for Norway on May 23rd-25th. We’ll have three days full of inspiration, networking, new meetings and off course stunning views.

Here you’ll find the full program.

We need your registration before April 30th. For details on registration and conditions for participation, please contact us through e-mail: (Haparanda, Övertorneå, Pajala & Kiruna) (Pello, Tornio & Ylitornio) (Kolari, Kittilä, Muonio & Enontekiö)

Norway field trip


Through Original Lapland we’re arranging a total of nine themed field trips around the area. On June 12th it is time for Field Trip #7 with focus on Culinary Travels & Foodie Tours. The trip will take place in the southern parts of Tornedalen 2020s area and we’ll spend a day in Haparanda and Övertorneå municipalities, visiting several companies with exiting takes on the theme.

Register to the event by sending an e-mail to before May 31st.


Past Events

Public Events

Join our FREE seminar on 25th of April in Hetta. Full agenda can be found here.
Further details and registration: Laura Hokajärvi.

Public seminar ad


Next workshop will be 24th – 26th April 2019 in Hetta, Enontekiö (Fell Lapland area). Further details and registration: Laura Hokajärvi.

Bus schedule for Workshop participants

Wednesday April 24th
klo 11:00       Tornio-Haparanda matkakeskus
klo 11:30       Karunki, K-market
klo 12:45       Pello, Outokairan toimisto
klo 13:45       Kolari, Salen piha
klo 14:45       Muonio, SEOn piha
klo 15:45       Hetta, Hetan Majatalo

Friday April 26th
klo 14:00       Hetan Majatalo
klo 15:00       Muonio, SEOn piha
klo 16:00       Kolari, Salen piha
klo 17:00       Pello, Outokairan toimisto
klo 18:15       Karunki, K-market
klo 18:45       Tornio-Haparanda matkakeskus


Field Trips

Next field trip will be held on 26th April in Hetta, Enontekiö (Fell Lapland area).
Further details and registration: Laura Hokajärvi.

9.10 – 9.50              Hetta Huskies
10.00 – 10.15          Ounasloma
10.20 – 10.40          Hetta Silver
10.45 – 11.15          Jussan Tupa
11.20 – 11.40          Koru Laakso
11.45 – 12.15          Paavontalo ja Lapland Hotels
12.20 – 12.40          A-puukot
12.45 – 13.15          Hetan kota ja Näkkälä Safaris





Learn more about pricing, packaging and product development

On 26-27 October we conducted our first Original Lapland workshop at the Arctic River Lodge in Tärendö. In 24 hours, a full-featured program of product development, calculation, packaging, digital marketing, investment support and online sales was held.

Program – 26-27 October

If you want to read more about the workshop, you’ll find the full report over here.

Here are the presentations from the workshop.

THANK YOU all for joining us in Tärendö!